NIOxHUBERTINE
What Is Art?
In collaboration with artist Gesa Hubertine Hirschfeld, a staged portrait was created that explores the tension between art and automobiles. The film combines the protagonist’s artistic language with NIO’s design philosophy and deliberately leaves open whether the work focuses on the artist or the vehicle. The aim was to narratively condense the atmosphere, attitude and aesthetic parallels. I was responsible for the concept, production and editing, while the camera work was done in collaboration with a photographer and videographer friend of mine.
For and with → Gesa Hirschfeld